Michael Brandon purchased EntreManure Pet Waste Removal and its website, PoopFreeLawns.com, from its founder, who was retiring. The original site was built using Vistaprint’s proprietary site builder, and was unattractive and difficult to maintain. It was also confusing for prospective customers.
I streamlined the business’s pricing and service offerings, and made it easy for customers to sign up. I also implemented an automated system that sent customer information directly to the business’s accounting provider, generating and e-mailing invoices where appropriate.
Copywriter Faith Watson helped set just the right tone with light-hearted but impactful headlines and copy throughout the site. The site is an example of what we can achieve with custom WordPress website design, information design and professional copywriting services.